The space in the industry was recently opened to Blockchain technology to transparency. Car giant Toyota uses Blockchain technology to reduce fraud in its digital advertising campaigns. In this article, you can read about how Blockchain will impact the digital advertising network in 2020. Leading companies such as Kellogg, Kimberly-Clark, Pfizer, Unilever McDonald’s, Nestlé and Virgin Media have joined the network’s new pilot project to increase online advertising transparency. With Blockchain, advertisers now get the right data with high quality and reduce the risk of data change through a common approach to factor distribution. But in all cases, Blockchain has a positive and gradual impact on the digital advertising ecosystem. Security and data protection is one of the main challenges in the digital advertising industry. Companies that want to upgrade their advertising platform with Blockchain will take the initiative and it’s time to add their business to this list. The use of Blockchain technology in digital advertising is very important. The use of digital network advertising 1. Data is currently very vulnerable, digital advertising tools are using it as a new benefit plan. In recent decades, advertising companies have used users’ personal data to gain insight into their buying behavior and develop campaigns that invade their personal space. The technology in the block chain included an idea that would allow the advertising budget to reach the right sites with real clicks.